Typo LA

[Word Mark Design]


Indesign, Adobe Illustrator,
Adobe Photoshop

For the Typo LA project, the designer needs to design a typographic wordmark/logo for TYPO LA. This logo will be used on event T-shirts, attendee badges, and large posters, and must be created strictly in black and white.
Both a positive version and a negative version of the logo must be produced, and these will be installed side by side.





Variations




Final Choices






Final Poster Design (Positive & Negative)




Mockups